Tag Archives: Trends Magazine


Sep 2013

Catch the web surfer’s attention! – Trends Article

Cleverwood consultants Jochen Cloetens and Jerry Hamal know all about how to get your content to the right audience online, which channels to use, and how to get noticed on Google, and were happy to share their insights in this article in Trends Magazine, check it out or read on below! Language of the article: Dutch. Trends Article – Strik de Surfer by cleverwood


Apr 2013

Jerry Hamal joins Cleverwood – Trends article

Check out the Trends article on Scribd about our new partner, Jerry Hamal, or view it here directly. Language: French. Trends Article РJerry Hamal, le choix de la libert̩ et de l'innovation by cleverwood


Mar 2013

Trends Tendances Magazine interviews Cleverwood

In a recent article (Feb. 17th), Lara Van Dievoet from Trends Tendances Magazine interviewed Cleverwood consultants Caroline Maerten, Candice Vanhacht and Pelle Craen about best practices to keep a community engaged on social media channels. The social presence of a brand is important but is only the first step to social media marketing. The main challenge for brands is to establish a strong relationship with fans and followers and keep their community alive. Below we summarize the nine key takeaways. The full article (in French) can be read here. 1. A brand needs to know and understand its fans for better conversation and interaction. The tone of voice on social media is more direct and personal than in traditional media and allows brands to develop a closer relationship with its customers. 2. To establish a good relationship with its customers, a brand has to know where, when and how people…

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May 2012

Facebook Timeline: Cleverwood consultants quoted in Trends

A recent article in Trends detailed the newest features of Facebook by journalist Lara van Dievoet. Following our presentation of The Next Facebook: Timeline Update earlier last month, Lara was so generous to quote Cleverwood consultants Christelle Deliens and Stijn Vogels in her article.